The Benefits Of Channel Managers
If you have heard about the benefits of channel manager, then you must know that it is a very effective way of increasing the revenues of your business or organization. channel manager is basically an app that a travel company can utilize to manage its channel activities such as booking of rooms, room reservations, special requests, and more. Channel Manager is actually a set of automated tools and functionalities that a travel company can utilize to maximize its channel activities for better channel manager. The basic function of this app is to provide a single place for all channel activities. Here are some of the benefits of using the Channel Manager for your business:
Convenience:
With the help of channel manager, you are able to access your system at any time. It is designed with a user-friendly interface and gives complete access to your reservation and sales systems, including room rates, availability of room, preferences, bookings, tracking of room rates, etc. Being a web-based solution, Channel Manager has the flexibility to integrate with other applications such as mobile applications and mobile phone applications. This also offers real-time functionality, so you will never miss a single booking or transaction. It even integrates with the web, mobile, and social media.
Flexibility:
One of the best things about channel manager is that it allows you to view, manage, and track all the channels that you manage in one click. The real-time reports that you will receive will allow you to analyze the trends in your business and see how things are going. It also helps you get the latest information on your inventory so you can plan your inventory projections accurately. You can easily enter and manage your inventory information from your desktop or smartphone using the built-in web browser. And to give you more convenience, you can also view the inventory reports in the same application on any computer, even from remote locations.
Involvement:
In addition to viewing the channel's inventory, sales, availability, and other reports, you will also get to know the occupancy level of each of your rooms. With a clear picture of your occupancy level, you will be able to accurately determine the number of people that will be visiting your site and how many people will actually stay for the night. With an accurate occupancy analysis, you can increase or decrease your room rates and maximize your profits. The benefits of channel manager are never ending, because you will also get to know which of your rooms or locations are not being occupied and this will allow you to quickly improve the rate of your occupancy.
Time-consuming Bookings:
One of the common problems that your customers have when they visit your business are their time-consuming bookings. Bookings can sometimes take up a lot of your staff's time, especially when they have to check on whether the client is still available or not. If you are already overwhelmed with work, the added responsibility of checking on the status of your clients will only add more pressure to your already demanding schedule. Although a Channel Manager has to make quick decisions in his line of work, it doesn't mean that he has to prioritize his duties. Instead of prioritizing the number of clients who are calling, a good Channel Manager will first consider the time duration that the calls are taking before making his decision on which clients to overbook. This way, he can ensure that all the customers who want to be served will be accommodated.
Improved Room Rates:
Perhaps the greatest benefit of channel manager is its ability to improve your hotel's room rates. When a client's room is fully booked, he might feel that he is in the wrong place or he is paying too much. A good channel manager will always make sure that his hotel pms are working efficiently to make sure that the room rates are not as high as they could be, and he will do everything in his power to make sure that the customer will not feel that he is being charged more than necessary for the service that he is providing.
Better Inventory Management:
As the number of booking agents increase, the possibility of stock outages also increases. If this happens, the hotelier will have to incur extra charges for his inventory needs because these will then be the responsibility of the Channel Managers instead of his own. A good Channel Manager will prevent any inventory problems from happening by constantly maintaining contact with his booking sources and he will always have an idea where the stock levels are at and when they will be replenished. An effective Hotel PMS will ensure that the inventory levels are always correct, thus guaranteeing the safety of the products of the hoteliers. Since this task requires a great deal of communication between the hotelier and the Channel Managers, a lot of extra effort is required on the part of the hotelier.
Enhanced Room Rates:
One of the other major benefits of employing a good channel manager is the improvement of room rates. Once an agent is hired by a chain of hotels, all his activities are automatically linked to the room rates of these respective hotels. This way, a good channel manager can get information about fluctuations in the market and take steps to balance the room rates so that they are always attractive to the customers. Using the hotel is software for booking ensures that the agent gets constant updates about room rates and it can also offer information on available discount opportunities.